Attention Athletes! Say Goodbye to Sugary Goos and Drinks

///Attention Athletes! Say Goodbye to Sugary Goos and Drinks

Optimizing Energy, Performance and Recovery

Athletes are often encouraged to consume sugary energy products in order to maximize energy and insulin levels and fuel their race, run, ride, swim or climb. However, research now shows that sugars are not the best way to sustain energy and maximize performance, endurance and recovery. In fact, instead of providing healthy energy, sugar has actually been shown to lead to increased muscle fatigue, decreased performance, and slower recovery—in addition to contributing long-term to a variety of serious health issues associated with spikes in blood sugar and insulin levels.

  • Sport Oxylent® is designed with the natural athlete in mind and contains no sugar. Each serving fuels your body with a full panel of electrolytes, vitamins, minerals, amino acids, enzymes, and antioxidants—all without sugar, caffeine, gluten, soy, dairy, GMOs or additives of any kind.


Sugary Drinks, Chews, and Goos are Not the Best Energy Source

The market is flooded with energy gels, shots and drinks promising to give athletes an edge by providing ideal fuel during sustained and/or intense exercise. They are based on a line of research associating the consumption of carbohydrates with maintaining and replacing the glucose and glycogen that naturally deplete during physical activity.

  • Many contain close to 30 grams of sugar, which research is now showing can over-stimulate the release of insulin, lactic acid and stress hormones like cortisol— causing a decrease in athletic performance and muscle function and a slowed recovery time.


The Science of Energy Production

The optimal physiological and metabolic state for an athlete is for the muscle cells to be provided with a continual supply of glucose. The reason for this is that glucose is the fuel source that muscle cells prefer. If glucose is not available, then the body uses glycogen stores, fats, and eventually proteins for energy. These are much less efficient energy sources and relying on them leads to increased lactic acid levels in muscle, which leads to decreased performance, increased muscle fatigue and damage, and longer recovery.

As such, to give the muscle its preferred fuel, many athletes try to maintain glucose levels in the optimal range—often relying on sugary energy products. However, research is now showing that sugars and high glycemic carbohydrates cause an over stimulation of insulin, which causes glucose levels to drop below normal just as quick as they spiked, thereby increasing stress hormones like cortisol and epinephrine in order to bring glucose levels back to normal. This situation also significantly decreases athletic performance and muscle function and slows muscle recovery.

  • Sport Oxylent® contains no sugar and is sweetened with stevia only, which has a Glycemic Index of zero and does not cause the spiked blood glucose levels or the over stimulation of insulin that has been shown to decrease athletic performance.


Managing Steady Blood Sugar and Insulin Levels

Rather than sugars and high-glycemic carbohydrates, consuming low-glycemic carbohydrates along with good protein and fat, in addition to ensuring adequate micronutrient status, is a better way to nourish the body with the fuel it needs. This causes a slow and steady increase in glucose levels and a modest increase in insulin—allowing the muscle to receive a continuous supply of the fuel it prefers while also avoiding the spike and drop of insulin and elevated lactic acid and cortisol that diminishes athletic performance.

  • Consuming sugars raises blood glucose levels for only 10–20 minutes during intense exercise before glucose levels drop below normal and stimulate the release of cortisol and epinephrine. (1)
  • Consuming low-glycemic carbohydrates, along with healthy fat and protein, causes blood glucose levels to remain modestly elevated for 1–3 hours during moderately intense exercise. (1)


Longer-Term Health Consequences of Sugar

Maintaining healthy blood sugar and insulin levels is not the only key to optimizing short-term athletic performance, endurance, and recovery, however. Research also shows that there are long-term health consequences associated with frequent spikes in blood sugar and insulin levels. High sugar intake is increasingly identified as a central factor in many chronic health issues affecting the heart, liver, brain and immune system. (2)

  • Leading researchers have recently argued that sugar should be regulated like tobacco and alcohol, since sugar is linked to many of the same health issues. (2)


Micronutrients in Sport and Exercise

Many vitamins and minerals play key roles in energy production, and are also involved in the repair and building of muscle protein in response to training. Marginal deficiencies can often have more impact on serious athletes and their performance than on sedentary individuals. Consistent intense training may also increase micronutrient requirements by increasing metabolism, degradation rates or bodily losses of these key nutrients. Exercise appears to decrease nutrient status even further in active individuals with preexisting marginal vitamin intakes or marginal body stores. (3)

The following nutrients have biological functions that impact physical activity and performance, and are therefore especially important for athletes to be aware of.

B Vitamins

Many of the B vitamins serve as cofactors for metabolic enzymes, which means they are required in order for metabolic processes like energy production and protein synthesis to function properly. Thusly, athletes with a marginal status of B vitamins may have decreased abilities to perform at high intensities. Current research also suggests that exercise may increase the need for B vitamins, particularly vitamin B6. Furthermore, B vitamins are water-soluble, and as such, are not stored in the body, so they must be replenished regularly. (4,5)

  • Each serving of Sport Oxylent® provides an optimal amount of both B6 and B12 vitamins to support energy levels and overall athletic performance.


Vitamin C 

Humans cannot manufacture vitamin C, unlike most mammals, which is why it is called an “essential” nutrient. Furthermore, this essential vitamin is also water-soluble and thus not stored in the body, requiring it to be replenished regularly. Vitamin C is required for a wide variety of metabolic functions—including the production of energy by the mitochondria inside the cell, as well as the formation of collagen that keeps tendons and cartilage healthy. Moreover, Vitamin C has also shown to play a significant role in immune function and antioxidant protection, as well as overall recovery from exercise. (6,7)

  • Each serving of Sport Oxylent® provides 340 mg of vitamin C as calcium ascorbate, a more effective form of vitamin C that causes less stomach irritation and is more readily absorbed than its counterpart, ascorbic acid


Vitamin D

In recent years, there has been an increased focus in sports medicine on the potential impact inadequate vitamin D levels may have on athletic performance; additionally, researchers have also directed their focus on the potential athletic benefits of vitamin D supplementation. Studies suggest that vitamin D plays a role in muscle structure and function and have identified vitamin D receptors in muscle tissue. Based upon the growing evidence that many athletic populations are vitamin D deficient or insufficient, researchers have recommended that athletes monitor their vitamin D levels and supplement with vitamin D to ensure levels do no drop below optimal range. (8,9)

  • Each serving of Sport Oxylent® provides 1000 I.U. of vitamin D3, also referred to as the “sunshine vitamin”



Magnesium plays many important roles—in energy metabolism, muscle contraction, oxygen delivery, and protein synthesis—and because many of these processes are accelerated during exercise, adequate magnesium status is required for optimal performance. There is evidence that many people are deficient in magnesium, and many studies have shown the potential benefit of magnesium supplementation on athletic performance. (10)

  • Each serving of Sport Oxylent® provides 207 mg of Magnesium as Magnesium Lysinate Glycinate Chelate, TRAACS® by Albion® Minerals
  • Albion® Chelated Minerals are scientifically shown to be more efficiently absorbed and metabolized by the body. TRAACS® is Albion®’s testing method to ensure Amino Acid Chelated existence in each of their minerals. 



Zinc is another essential mineral involved in functions important to athletic performance, including muscle cell energy production, protein synthesis and tissue repair. Most of the body’s zinc content is present in muscle. Research suggests that endurance athletes who follow a diet rich in carbohydrates but low in protein and fat may decrease their zinc intake and over time contribute to zinc deficiency. (10)

  • Each serving of Sport Oxyent® provides 100% daily value of Zinc as Zinc Bisglycinate Chelate, TRAACS® by Albion® Minerals
  • Albion® Chelated Minerals are scientifically shown to be more efficiently absorbed and metabolized by the body. TRAACS® is Albion®’s testing method to ensure Amino Acid Chelated existence in each of their minerals.



This trace mineral is an insulin cofactor, playing a key role in the insulin function that is very important to athletes. Chromium has received recent attention regarding its potential effects on athletes, and it has been shown to potentially support performance for both strength and endurance athletes. (10)

  • Each serving of Sport Oxyent® provides 400 mcg of Chromium as Chromium Nicotinate Glycinate Chelate, TRAACS® by Albion® Minerals
  • Albion® Chelated Minerals are scientifically shown to be more efficiently absorbed and metabolized by the body. TRAACS® is Albion®’s testing method to ensure Amino Acid Chelated existence in each of their minerals.



This mineral has an antioxidant function, forming a key part of the antioxidant enzyme glutathione peroxidase, helping to protect cells against free radical damage. Studies with selenium supplementation have shown to support antioxidant status. (10)

  • Each serving of Sport Oxyent® provides 100% daily value of Selenium as Selenium Glycinate Complex by Albion® Minerals
  • Albion® Minerals are scientifically shown to be more efficiently absorbed and metabolized by the body. 



Certain minerals found in bodily fluids act as electrolytes, conducting the electrical charges that power the heartbeat, breathing, muscles, nerves and oxygen delivery. Inside the cell, the major electrolyte is potassium; outside the cell, the major electrolytes are sodium and chloride. During sustained exercise, drinking water alone is not sufficient to maintain electrolyte homeostasis and can lead to decreased performance. Researchers, therefore, recommend athletes consume electrolytes both during and after sustained exercise. (11-13)

  • Each serving of Sport Oxylent® provides 90 mg of Sodium and 221 mg of Albion®’s Potassium Glycinate Complex, which is as much as or more than most sports drinks!



Compared to sedentary people, athletes generate greater amounts of destructive compounds known as free radicals, which damage cells, tissues and DNA. Studies have shown that athletes who engage in intense training have evidence of free radical-induced damage to subcellular structures and muscle membranes. (14)

  • In addition to antioxidant nutrients such as vitamin C and Selenium, Sport Oxylent®’s unique formula also contains 140 I.U. SOD (Superoxide Dismutase)—one of the most powerful antioxidants on the planet!
  • A single I.U. of this revolutionary ingredient has a lifespan of several days in the body and has been shown to neutralize and eliminate billions of free radicals.
  • With the 140 I.U. dosage, SOD supports stamina by reducing muscle fatigue and enhances energy by promoting ATP.†
  • Sport Oxylent® is one of the only athlete-specific formulas to contain SOD.


SPORT OXYLENT®—Energy With None of the Risks!

Without sugar, caffeine or any artificial ingredients that diminish performance and pose health hazards to athletes, Sport Oxylent® makes an excellent choice to fuel your body, along with low-glycemic carbohydrates and healthy fats and protein, in order to optimize energy and maximize athletic performance, endurance and overall recovery.


  1. Dr. RD Strand. “Energy Production.” [online]
  2. Lustig RH, et al. Nature 2012;482(7383):27–9.
  3. Manore MM. Am J Clin Nutr 2000;72(2 Suppl):598S–606S.
  4. Woolf K, et al. Int J Sport Nutr Exerc Metab 2006;16(5):453–84.
  5. Manore MM. Am J Clin Nutr 2000;72(2 Suppl):598S–606S.
  6. Carr AC, et al. Am J Clin Nutr 1999;69(6):1086–107.
  7. Thompson D, et al. Int J Sport Nutr Exerc Metab 2001;11(4):466.
  8. Hamilton B. Asian J Sports Med 2011;2(4):211–9.
  9. Powers S, et al. J Sports Sci 2011;29 Suppl 1:S47–55.
  10. Williams MH. J Int Soc Sports Nutr 2005;2:43–9.
  11. Sharp RL. J Am Coll Nutr 2006;25(3 Suppl):231S.
  12. Valentine V. Curr Sports Med Rep 2007;6(4):237.
  13. Sawka MN, et al. Am J Clin Nutr 2000;72(2 Suppl):564S.
  14. Maughan RJ. Br Med Bull 1999;55(3):683–90.